Dries Van Noten











After graduating with a degree in law, Achille Maramotti decided to take a different career path: producing high-quality womenswear. Inspired by his great-grandmother, who had operated a luxury fashion house in Reggio Emilia, Maramotti founded the MaxMara headquarters in the same Italian city during the 1950s. The very first designs — a French-inspired camel coat and red suit — were instant hits with their clean lines and chic silhouettes. Soon, the house was renowned for expertly-crafted outerwear, and the MaxMara’s iconic “101801” double-breasted coat, a bestseller for decades, is included in each winter collection. The Italian brand now creates a full range of womenswear, with an array of luxe handbags, shoes and accessories, tailored separates and effortless dresses. Invest in wardrobe staples that will take you from desk to drinks and beyond with our selection of MaxMara pieces below.













































































































